Facebook hat ein kostenloses englischsprachiges Whitepaper veröffentlicht, das einige Tipps & Tricks für Non-Profit Organisationen mit Facebook-Auftritt anbietet. Es enthält Best Practice-Beispiele, Hinweise zur Seitengestaltung, Hilfestellungen für den Aufbau eines Redaktionsplans und Hintergründe zur Performance-Analyse (via ZBW Mediatalk).
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